Monday, December 23, 2013

What is Screen-Magic Labs?

What is Screen-Magic Labs?
Innovation is a distinction between a leader and a follower! – Steve Jobs
 
Yes, We believe in the Same,  Screen-Magic wants to be a Leader in Technology Space, not a follower.
But Any Idea/Innovation is worthless until it solves real life problems. With basic need of having strong connect with real world, born the Idea of Screen-Magic Labs.
 
At Screen-Magic, We are proud to have a strong team with amazing technology knowledge and great vision for enterprises, We have created great products in past few years, but We are committed to build better products. The thousands of our customers have tried their hands on our products. Messages sent through our services are touching the lives of million of people. With Rapid emergence of Cloud Computing, Mobile Apps and Web 2.0, It seems that we are experiencing the most amazing era of technology revolution.
 
With Our Team working on lots of exciting things, We would like to share those with the real audience as soon as possible. We want, Screen-Magic Labs to be a medium to share things with outside world. It will help us to make sure that all of our efforts goes into building a meaningful products which create real value.
 
About Screen-Magic :-
 
Screen-Magic is a 5-year young startup based out of Pune. Its primary focus is on making enterprises Mobile Ready. Screen-Magic is currently has an ISV partnership with worlds leading On-demand CRM Company – Salesforce.com and partnership with another world leader in CRM industry – Zoho.com. SMS Magic is one of the popular application on Salesforce AppExchange. SMS Magic help businesses to enable SMS connectivity on CRM in automated and personal way.

Monday, December 9, 2013

Digital Marketing Manager work ex - 8+years

Job Responsibilities :
  • Conceptualizing & running digital marketing strategies to acquire customers in the most cost effective manner
  • Execute and Manage regular SEO, Email Marketing, Social Media Marketing, and content Marketing
  • Introduce best practices in media plan across disciplines such as Google Ad-words, Google Analytics, LinkedIn Ads etc, and other emerging trends in digital advertising
  • Build and track conversion funnels for our website using internally used CRM as well as 3rd party tools such as Google Analytics, Mixpanel, Optimizely, and more.
  • Build and execute content strategies for blogs, social media channels, video networks, newsletters, emails, and other engagement channels
  • Work closely with third party content development as well as marketing partners.
  • Architect and implement digital marketing programs associated with key business goals including - lead generation, awareness, consideration, engagement, loyalty and conversion rates.
  • Plan and Manage Content Generation as well as publication on multiple channels.
  • Develop, adapt & execute multi-platform social media strategies, including but not limited to managing communities, editorial calendars, measuring digital footprint, building & maintaining blogger/community relationships
  • Develop social listening and learning framework to ensure customer insights are integrated into campaigns and customer engagement channels. Define and develop proof of concepts to test innovative tactics.
  • Analyze post-campaign metrics to set best practices and optimize advertising campaigns for brand awareness as well as conversion
  • Support marketing and sales teams with design and execution of marketing collateral and materials
  • Present design work to internal clients, marketing managers and senior management for review and approval
Skillsets

  • Have a RELEVANT Software Product Marketing experience of 10+ years.
  • Ready to get hands dirty in execution.
  • Understand the digital marketing space which include Media Planning, Social Media, Content, Analytics, Emailers, Designs and Customer segmentation.
  • Highly self Motivated.
  • Analytic and execution Skills across digital marketing functions such as: SEO, analytics/e-commerce funnel management, social media, and more
  • Understand web technologies (Cookies, HTML, CSS, JavaScript, A/B testing, etc.)
  • Exceptional communication skills (spoken & written)
  • Highly numerate and believe in measuring and analyzing everything you possibly can
  • Hands on with new and Out of Box ideas (can execute and manage campaigns on the same line)
  • You are passionate about building a brand in the consumer web space
  • General Personality Traits : Presentable, Articulate, Well Informed about market trends
  • Salary At Par with Industry Standard

    If you think we are talking about you, please drop email on [email protected]/[email protected] with Subject " Application for Digital Marketing Manager".

    See you soon.